Alcalalí is a municipality in the Valencian Community of eastern Spain. It lies in the comarca of Marina Alta, within the province of Alicante.
The municipality belongs to the Valencian administrative system, in which the comarca serves as a traditional grouping of towns and villages within a province. Marina Alta occupies the northern part of the province of Alicante, along the Mediterranean coast of the region.
Alcalalí is one of the smaller municipalities that make up the Marina Alta comarca, a largely rural and coastal area of the Valencian Community.