Zumba is an aerobic fitness workout method that combines cardiovascular exercise with Latin-inspired dance. It was founded in 2001 by Colombian dancer and choreographer Beto Pérez in Cali, Colombia.
The program is currently a global phenomenon with approximately 200,000 locations worldwide, spanning 180 countries. It serves an estimated 15 million people who participate in classes on a weekly basis. Zumba is a trademark owned by the company Zumba Fitness, LLC.