Herzogenaurach is a town located in the district of Erlangen-Höchstadt within the state of Bavaria, Germany. The name of the town is derived from a compound of "Herzog," which translates to duke, and the Aurach River, which flows through the municipality.
The town is notable for being the headquarters of two major international sporting goods companies, Adidas and Puma. Additionally, it serves as the home of the Schaeffler Group, a prominent manufacturer of automotive parts.