Fier is the seventh most populous city in the Republic of Albania. It serves as the administrative seat for both Fier County and Fier Municipality.
The city is located on the bank of the Gjanica River within the Myzeqe Plain, positioned between the Seman River to the north, the Vjosë River to the south, and the foothills of the Mallakastra Mountains to the southeast. It experiences a seasonal Mediterranean climate influenced by its proximity to the Adriatic Sea.